let's talk about me for a moment
My work focuses on helping product teams turn complex information into language users can understand and act on. My vision is to make content design a true parter inside the broader Experience Design practice by treating content as part of the complete organizational lifecycle: driving engagement and retention.
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I bring hands-on content expertise combined with practice-building experience. I've hired, mentored, and managed writers, established standards that teams have actually used, and created tools that reduced ambiguity across the digital landscape.
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How can I help you and your team? Let's connect so you can let me know.
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contact me at charles@parsonscreative.com
now, let's talk about this site
it's arranged in 5 sections
Welcome to UX Writing!
Explore ways good content can retain clients and help them along their journey. You'll find examples of CTAs, info copy, and the impact of tone and voice.​
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Strategy & Governance
Check out examples and tips on everything from making style guides to doing content audits.
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Case Studies
See real projects that made using sites or apps easier and helped people find what they needed.
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Human-Centered Education​
Learn about my course on Content Design and Strategy for Columbus College of Art and Design.
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Other Fun Stuff
A look at my favorite resources and advice on UX writing.
Can't find what you're looking for? Just ask!​
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Want to see my advertising and marketing work? Check out my portfolio to get an idea of my versatility as a writer: https://parsonscreative.carbonmade.com